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Buying property at auction is like no other negotiation. The secret to success is a well-planned strategy combined with a confident delivery. Easier said than done! Emotions, ego and lack of understanding the rules of play are just some of the challenges inexperienced buyers face, and before you know it, the opportunity to secure your perfect home has passed.
An experienced Auction Strategist will often save their client tens to hundreds of thousands of dollars on the day because they have the ability to remove the emotion, read the play and bid accordingly. Understanding the process, the rules, and the conditions to buying under Auction terms can be incredibly confusing for even the most experienced buyer. When you engage a professional who knows the game, the guesswork is gone and you can turn your focus from worrying about the Auction to planning your move.
You’ve never bid at auction.
You’re worried you might over-pay.
You won’t risk losing the property.
You have no real strategy and plan to just “wing it”.
Together, we will formulate an Auction Plan that allows the best chance of securing the home. My goal is to put you in the strongest position possible before, during and after the Auction so that you’re feeling comfortable and confident, regardless of what happens on the day.
I will guide you on price setting and perform any necessary due diligence to ascertain market value of the property (including an inspection of the property if I deem it necessary). Together, we will set a firm walk-away position using my 4 Figure Pricing Strategy. Once our strategy is clear, I will negotiate your preferred terms with the Selling Agent prior to the Auction and have a draft Contract ready for review. My team will prepare all registration documents in advance of the Auction for your signature and final approval, and if required, arrange for non-disclosures to be signed by the agents.
It is not necessary for you to attend the Auction but if you choose to be present, it is best we keep you at arms-length from the selling agent and auctioneer so the pressure is removed and they cannot get a read on you. Most clients elect to view the live Auction online. I will place bids on your behalf strategically and as I see fit depending on the momentum of the auction. I will not make a bid above our agreed final walk-away price unless you instruct me otherwise in writing.
I will review the Contract documents to ensure accuracy and sign on your behalf. I will contact you with the result and guide you through next steps.
SUMMARY | Auction Strategy is an exclusive service for Buyers seeking professional representation and a winning result at Auction.
WHO IS IT FOR? | Best suited to Buyers who value expert advice and have a minimum budget of (AUD) 2 Million.
PROFESSIONAL FEE | Booking Fee – AUD 99 + Bidding Strategy and Representation on the day – AUD 2,500. An agreed success fee is payable when we secure the property unconditionally.
Or you can send an enquiry to hello@wendyrussell.com.au.
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